©2019 Mathew Halpern

THOUGHTFUL DESIGN IMPROVES EVERYTHING

Remember the first time a TV commercial made you laugh? Or cry? What about that feeling when you saw the hidden arrow in the FedEx logo for the first time? That's the power of thoughtful design.

PROJECTS

 

AREAS OF EXPERTISE

 

BRANDING

Your brand is not what you say it is. It's how people perceive your business to be. Strategy is the foundation of a strong brand.

USER EXPERIENCE

Creating a positive experience throughout the customer journey can turn a customer into a loyal brand evangelist.

DESIGN

Human-centric design is my passion. Every design project begins with a comprehensive understanding of the end user.
 

What Mathew delivered for us was not just brand refinement, but a greater confidence about how we presented ourselves to our ideal clients.

Right from the first coaching call, Mathew provided a fantastic experience for us. We originally came to him for help with re-designing our website, which was achieved - but through his expert guidance, the end result accomplished so much more. Mathew helped us dig into our customer profile and really clarify, for the first time, exactly what we knew we wanted to communicate about our brand but just couldn't put into words before. With that clarity came the realization that it was time for an updated logo and overall branding refresh, which Mathew helped us seamlessly pull off. His concepts for our business breathed new life into it and helped our clients better understand how we could serve them.

 

Ultimately, what Mathew delivered for us was not just brand refinement, but a greater confidence about how we presented ourselves to our ideal clients. He is a wonderful guide in your branding journey, and an invaluable resource for businesses of any size.

KATE & NICK STOREY / FOUNDERS / WEDDEO

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